Garrett Smith Labs

AI local search advisor · wired to live data

Ask Garrett about your local visibility.

Clients pay over $36,000 a year for monthly access to Garrett. Now his 20+ years of local search experience is on call for you, in this chat or your inbox, for a fraction of that. Powered by Local SEO Skills and Local SEO Data.

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GarrettExample

Why did Smith Plumbing drop out of the pack in Buffalo?

Map pack · “plumber buffalo ny”

  1. 1Lakeside Plumbing Co.★ 4.9 (412)
  2. 2Northtown Rooter★ 4.8 (268)
  3. 3Elm Street Plumbing★ 4.7 (189)
  4. 7Smith Plumbing★ 4.6 (61)

You’re #7. The top three average 4× your review count, and two sit closer to downtown. Start with review velocity; your category is fine.

20+

years in local search

25

playbooks behind every answer

Live

rankings, reviews & profiles

<1%

of what clients pay for the real me

Garrett Smith
The real one
The virtual one

A note from the human

Hi, I'm Garrett.

For twenty-some years I've helped businesses figure out why they do or don't show up when someone nearby searches for what they sell. Nearly all of that has lived in my head, and the only way to get it was to hire me. Clients pay over $36,000 a year for monthly access, so only a handful of companies ever get it.

That always bugged me. The owner of a three-truck plumbing company needs this more than a national brand does, and can afford it least.

So I wrote down how I work, every playbook, and open-sourced it as Local SEO Skills. Then I built Local SEO Data so those playbooks could look at real rankings and reviews instead of guessing. Put them together and you get something that works through your problem the way I would.

It's not me, and it won't pretend to be. It'll tell you when something needs a human. But it's the closest thing to having me on call, for about the price of a lunch each month.

Ask it something hard.

Garrett SmithFounder, GMB Gorilla

How it works

How I fit in a chat box.

I spent two decades figuring out why businesses show up on Google Maps or don't. Then I wrote it down and wired it to live data. Put the two together and you get the way I work, available to anyone.

Local SEO Skills

My playbooks. 25 of them, from map pack rankings and reviews to suspension recovery and showing up in AI answers. The same methods I use with clients.

Local SEO Data

Live data. Map pack and website rankings, Google Business Profiles, reviews, competitors, and AI answers, pulled the moment you ask.

Ask Garrett

My judgment, my playbooks, and your real numbers, answering your question instead of a generic one.

Pricing

The same thinking, for less than 1% of the price.

Ask Garrett

$19 per month

For owners. Ask here or by email, and Garrett remembers your business between conversations.

  • Web chat and email ([email protected])
  • Text and WhatsApp coming soon
  • Live rankings, reviews & AI answers

Ask Garrett for Teams

$299 per month

For teams, multi-location brands, and agencies. Garrett joins your Slack like a new hire.

  • Everything in Ask Garrett
  • Slack for your whole team
  • Remembers every location and competitor

The real Garrett

$36k+ per year

What clients pay for monthly access to me, with some light execution. A few companies at a time.

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In your Slack

Put Garrett on your team.

On the Teams plan, add me to Slack like a new hire. Tag me in a thread and I'll answer the way a senior local search person would.

  • Remembers your locations, competitors, and goals
  • Checks live rankings and reviews before answering
  • Flags anything that could get a profile suspended for a human
# local-seoExample

Sam 9:41 AM

@Garrett Rochester dropped out of the pack for “emergency plumber” this week. Anything change?

Garrett APP 9:42 AM

Checked the map pack. A competitor 0.4 mi closer to downtown verified last week, and your profile lost its Sunday hours on the 12th. Put the hours back first; that’s the quick win.

Checked live: map pack · profile

Talk to the real Garrett.

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What this is

Ask Garrett is an AI version of Garrett Smith: his local search playbooks, his rules, and live data, available to anyone for a fraction of what an hour of his time costs.

It runs on Claude with Garrett’s Local SEO Skills as its playbook and Local SEO Data for live rankings, profiles, and reviews, so it pulls real numbers instead of talking in generalities.